|
|
Identity Programs begin with a clear understanding of a client’s history, area of focus, position in the marketplace, and vision for the future. Our work results in the development of core identity elements that when applied thoughtfully, through a variety
of mediums, project the desired image to the client’s respective audiences. The combin-
ation of symbols, logotypes, color palettes, typefaces and other visual elements, provide
a flexible "kit of parts" that when applied, allows maximum consistency without
excessive repetition.
The selected programs here range from small start-ups to well established
International corporations.
|
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Sansom Common
|
|
|
|
Comprehensive identity program for a new student
center near significant historic buildings on the
campus of the University of Pennsylvania
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Watch City Brewing Company
|
|
|
|
Marketing and advertising program for this
microbrewery and restaurant located in the watch-
making capital of the US, Waltham, Massachusetts
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
Tennessee Performing Arts Center
|
|
|
|
Identity, marketing and advertising materials
for this highly regarded performing arts center
|
 |
|
East Midtown
|
|
|
|
The symbol and marketing materials for this
program draw inspiration from architectural
details on buildings in the district
|
 |
|
East Midtown
|
|
|
|
The symbol and marketing materials for this
program draw inspiration from architectural
details on buildings in the district
|
 |
|
East Midtown
|
|
|
|
The symbol and marketing materials for this
program draw inspiration from architectural
details on buildings in the district
|
 |
|
Sustainable Hudson Valley
|
|
|
|
Program for an organization in pursuit of
sustainable local economies and communities
in the Hudson Valley
|
 |
|
Sustainable Hudson Valley
|
|
|
|
Program for an organization in pursuit of
sustainable local economies and communities
in the Hudson Valley
|
 |
|
Sustainable Hudson Valley
|
|
|
|
Program for an organization in pursuit of
sustainable local economies and communities
in the Hudson Valley
|
 |
|
Sustainable Hudson Valley
|
|
|
|
Program for an organization in pursuit of
sustainable local economies and communities
in the Hudson Valley
|
 |
|
Sustainable Hudson Valley
|
|
|
|
Program for an organization in pursuit of
sustainable local economies and communities
in the Hudson Valley
|
 |
|
Sustainable Hudson Valley
|
|
|
|
Program for an organization in pursuit of
sustainable local economies and communities
in the Hudson Valley
|
 |
|
Virginia Museum of Fine Arts
|
|
|
|
All-encompassing identity program for this
highly regarded art museum located in
Richmond, Virginia
|
 |
|
Virginia Museum of Fine Arts
|
|
|
|
All-encompassing identity program for this
highly regarded art museum located in
Richmond, Virginia
|
 |
|
Virginia Museum of Fine Arts
|
|
|
|
All-encompassing identity program for this
highly regarded art museum located in
Richmond, Virginia
|
 |
|
Virginia Museum of Fine Arts
|
|
|
|
All-encompassing identity program for this
highly regarded art museum located in
Richmond, Virginia
|
 |
|
Virginia Museum of Fine Arts
|
|
|
|
All-encompassing identity program for this
highly regarded art museum located in
Richmond, Virginia
|
 |
|
Virginia Museum of Fine Arts
|
|
|
|
All-encompassing identity program for this
highly regarded art museum located in
Richmond, Virginia
|
 |
|
Virginia Museum of Fine Arts
|
|
|
|
All-encompassing identity program for this
highly regarded art museum located in
Richmond, Virginia
|
 |
|
World Cup '94
|
|
|
|
Official symbol for the 1994 World Cup Events
held in the United States was applied to
marketing efforts worldwide
|
 |
|
World Cup '94
|
|
|
|
Official symbol for the 1994 World Cup Events
held in the United States was applied to
marketing efforts worldwide
|
 |
|
World Cup '94
|
|
|
|
Official symbol for the 1994 World Cup Events
held in the United States was applied to
marketing efforts worldwide
|
 |
|
Watch Network
|
|
|
|
Program for an exclusive online retailer
offering the most extensive line of products
in the category
|
 |
|
Watch Network
|
|
|
|
Program for an exclusive online retailer
offering the most extensive line of products
in the category
|
 |
|
Watch Network
|
|
|
|
Program for an exclusive online retailer
offering the most extensive line of products
in the category
|
 |
|
Walkway over the Hudson
|
|
|
|
Iconic graphic image applied across multiple
mediums supporting the effort to convert a
railroad bridge into a pedestrian walkway
|
 |
|
Walkway over the Hudson
|
|
|
|
Iconic graphic image applied across multiple
mediums supporting the effort to convert a
railroad bridge into a pedestrian walkway
|
 |
|
Walkway over the Hudson
|
|
|
|
Iconic graphic image applied across multiple
mediums supporting the effort to convert a
railroad bridge into a pedestrian walkway
|
 |
|
|
