Marks, symbols, monograms and logotypes
are the most succinct visual representa-
tions of an entity’s identity. At their best,
these iconic depictions instantly commun-
icate a company's or institution’s nature
of business or area of focus. In a nutshell,
the stronger the icon, the better the
odds for recognition in an increasingly
competitive marketplace.
This collection of visual icons provides an
overview of our experience and expertise
in this category.
Miss Sowell’s
Victorian Identity elements provide the
appropriate sensibility for this high–end
company’s offering of quality bakery goods
Channel 20
The overlapping of the two numerals of this
symbol provide a glimpse at the audience for
this public television station in Atlanta
Alexandria Real Estate Equities
The pictogram for this company was inspired by
the ancient Egyptian lighthouse at Alexandria
Bind Technologies
Symbol including all four letters of the name
in the initial for a company offering all inclusive
technology services
Aldrich Eastman Waltch
Symbol for a real estate consulting firm providing
asset management services. The firm is credited
with the invention of the REIT
Cacti
Graphic element representing a body of
photographs by Gary McCoy on the subject
of plant life in the desert southwest
Sun Valley Conference
Identity for the legendary annual
retreat in Sun Valley, Idaho organized
by Allen and Company
Wachtell, Lipton, Rosen & Katz
Identity for the prestigious international
law firm headquartered in New York City
TGI Friday’s
Twentieth anniversary symbol to commemorate
the popular restaurant chain’s first two
decades in business
